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The Italian Traditional

Profile & Recommendations

The Traditional does not use technology in his/her restaurant, does not possess a computer and prefers the classic “pen & paper” method.

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  • Age

    30-50

  • Education

    General education

  • Experience

    5-20

  • Self-assessed technology level

Restaurant Image

  • Age

    1-5

  • Average bill

    €5-30

  • Number of employees

    2-4

  • Number of seats

    1-40

  • Number of clients

    31-60

The Italian Traditional uses technology for

  • Eg.: POS (point of sales), card reader, mobile payment.

    Payment Solutions

  • Eg.: social media, website, emailing,
    mailing.

    Communication

  • Eg.: accounting, payroll, invoice, supplier payment.

    Finance

The Italian Traditional sees importance in technology for

  • Eg.: POS (point of sales), card reader, mobile payment.

    Payment Solutions

  • Eg.: social media, website, emailing,
    mailing.

    Communication

  • Eg.: accounting, payroll, invoice, supplier payment.

    Finance

The Italian Traditional wants to invest in technology solutions for

  • Eg.: social media, website, emailing,
    mailing.

    Communication

  • Eg.: POS (point of sales), card reader, mobile payment.

    Payment Solutions

  • Eg.: client welcome process, taking order, menu, communication with the kitchen.

    Service Management

The Italian Traditional's barriers to technology solutions adoptions are

  • Priority

    relative to other projects that require existing resources and time.

  • Strategy

    of a restaurant with regard to use technology solutions.

  • Relevance

    of technology solutions for the restaurant.

Recommendations

Recommendations given are mostly cost-free and/or require little extra time.

Basic

  • Buy a computer!

  • Identify someone in your team that can use for example TripAdvisor, Google My Business and/or Facebook.

    See more

Intermediate

  • Get a Point of Sale.

  • Create a Gmail address with the help of your employee and get your free business listing on Google My Business (maps, opening hours, menu, pictures, contact, etc.).

    See more

  • Use two different excel templates: an accounting journal and an income statement. The first statement records all the financial transactions (credit/debit). The second provides a summary of the business’ revenue and expenses including the net income.

    See more

Advanced

  • Claim your business on TripAdvisor.

  • Ask someone in your team to post online content on your Google/Facebook/others account.

    See more

Useful Links

Completed all of these recommendations?

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